We make a lot of decisions with our gut, but truck lifecycles are complicated, and the decision to invest in new trucks isn’t one that should be made based solely on how you feel about it. While your gut has served you well, your gut can be wrong. Maybe not all of the time, maybe not even most of the time, but some of the time. Fuel efficiency and maintenance costs add up to tell you the truck’s cost per mile, valuable data that can take the emotion out of your decisions and base it on what’s actually happening out on the road.


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